Ethnic differences in intention to enroll in a state organ donor registry and intention to talk with family about organ donation.

This study compared African Americans, Asian Americans, Hispanic Americans, Native Americans, and White Americans on their intentions to enroll in a state organ donor registry and to talk with family about organ donation. The overall results showed that attitudes and subjective norms from the theory of planned behavior were significantly related to intention to enroll whereas perceived behavioral control was not. Attitudes, subjective norms, and perceived behavioral control were significantly related to intention to talk with family. The differences among ethnic groups were small, but the relationship between attitudes and intention to enroll was stronger for Asian Americans and weaker for African Americans than for White Americans. The implications of these and other findings are discussed for organ donation campaigns.